This founder asked ChatGPT for a Marketing Plan. Here’s what it missed

August 21, 2024

Many of us expected robots to be a part of our future, but perhaps not in the way we imagined. Instead of doing our chores and serving us hors d’oeuvres (like Rosey the Robot from The Jetsons), AI wants to think for us.

Joy Gendusa founded PostcardMania in 1998 and has helped nearly 120,000 small business owners all over the country with effective marketing strategies. Naturally, she wanted to see what ChatGPT had to say about marketing.

So Joy started with a simple prompt – recommend marketing strategies that will generate new leads and sales for a small business in 100 words or less.

This is what ChatGPT advised:

  1. Content marketing: Create valuable content (blogs, videos) that address customer pain points.
  2. Social media advertising: Targeted campaigns on platforms like Facebook and Instagram.
  3. Email marketing: Engage potential customers with personalized newsletters and offers.
  4. Referral programs: Incentivize current customers to refer others.
  5. SEO optimization: Improve search engine rankings with targeted keywords.
  6. Partnerships: Collaborate with complementary businesses for mutual promotion.
  7. Local events: Host or participate in community events to build local awareness.

It’s a good start, but ChatGPT missed these three recommendations that can improve the trajectory of your business.

Read the full article to learn more.

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